Tactical Services

Tactical Services

The business of operating your program day-to-day and just keeping the lights on can sometimes stretch your internal staff to their limits. What can get overlooked in the process are the small, incremental tests and learnings that can drive up your engagement rates through continuous program optimization. We partner with you to execute your marketing plans for short or long-term engagements. EmailProServ provides resources to help your team discover and plan the simple things to the complex things you should be doing each day to optimize your program.

  • A/B testing, multivariate test design and subject line testing and optimization, customized to execute in your email marketing platform of choice
  • Short term to longitudinal testing programs
  • Report generation and analysis
  • Anything else you need to move the needle on your program and get your team the attention you deserve in the eyes of senior management